New Investment Firm linked with Everton as talks with MSP Sports Capital not broken yet

Everton owner Farhad Moshiri is proactively looking for investments at the club as a number of investment firms have now been linked. After MSP Sports Capital were linked, another US based Investment firm, 777 Partners, are mulling over buying a stake in Everton.

American buyers seem to be circling around Everton as Moshiri remains open to selling a part of his 94% stake in the club in order to raise funds for the stadium and gain expertise on global development of the club.

Moorad Sports Partners (MSP), a US based firm has been an interested party as they look to buy 25% stake in Everton for over £100 million. An American group was also present at a recent Everton game as Moshiri actively looks for strong investors at the club who can pump money and aid in the development.

Everton Investment talks continue as 777 Partners linked alongside MSP Sports Capital

The talks between MSP and Everton seemed to have hit a dead end when the reports emerged that the same group is looking for a complete takeover of Tottenham Hotspur. Iranian-Amreican billionaire Jahm Najafi was preparing a £3.75 billion bid through MSP to complete the takeover of Tottenham. However, Spurs are not for sale.

According to Liverpool ECHO, despite MSP being linked to a complete takeover of Spurs, the talks of Everton investment are not off the table as the US firm remains open to taking a 25% stake in the Merseyside club.

On the other hand, Miami based 777 Partners are weighing in on buying a stake in the Premier League club. 777 have a diverse portfolio across the globe with their investments in sports, financial technology, entertainment and aviation technology. The US based firm is looking to spread its arms in Europe and South America as they expand their investments in football in football rich continents.

Moshiri will be looking for investors who not only bring money but also lend expertise in building the brand and unlocking the value of the club on a global level. 777’s Sports portfolio includes investments in Sevilla, Genoa, Standard Liege, Vasco de Gama, Hertha Berlin and Red Star in France. 777 has already tapped into Germany, Spain, Italy and Brazil and are now eyeing the English market with Everton.

Over the course of next few weeks, the Toffees would continue to get linked as Moshiri holds talks with multiple firms over a minority stake sale.

Will Moshiri finalize an investment before the end of the season?